Zack Weiner is an actor from New York's Upper West Side. When the premiere movie industry shuts down, Zack and his friend Joe embark on a unique project: making a movie about a city council race while actually running for New York City Council. Zack and his campaign work with their community at the local level to improve the lives of their fellow West Siders, but the campaign struggles to gain traction. Then, using some unconventional tactics, Zack's team drives his underdog campaign to the heights of New York politics.